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Results of the NAACLS Customer Satisfaction Survey have been forwarded to our office. The final report was made available at the May Strategic Planning Meeting of the Board of Directors. We will publish summary information from that report in upcoming issues of the NAACLS News. Early in the winter, the Board of Directors contracted with the Center for Governmental Studies at Northern Illinois University to conduct a survey. An external organization was selected in order to ensure that all responses could be kept confidential. Only compilations of the data and statistical reports are seen by anyone other than the center staff. A stratified random sample of program directors, medical advisors/medical directors, and administrators was selected across program levels (e. g. , CLS/MT, CLT/MLT, HT/HTL, phlebotomy) to receive a 25-item questionnaire. A total of 525 surveys were mailed with an incredible response rate of 75 percent. There was a proportionate number of program directors, medical advisors/medical directors, and administrators (deans and department heads) within the sample. Each was asked to personally complete the survey so as to assess differing attitudes. In a great many cases the administrator or medical advisor/medical director asked the program director to take responsibility for completing the form. This increased the proportion of program directors sampled, but it was apparent that most attitudes were similar regardless of who completed the survey. A few very interesting observations may be made from preliminary data. For example, there was substantial support demonstrated for program accreditation and approval. Over 90 percent of respondents indicated that accreditation/approval was important to program quality. The same percentage indicated it was important to the program's reputation. Only 70 percent mentioned requirements for certification. For the issues of program quality and reputation, the responses were similar across the three categories. However, medical advisors/medical directors were considerably less apt to mention certification requirements as a reason than were administrators or program directors. Support for accreditation "in general" was indicated by 72 percent of all respondents. The usefulness of various steps in the accreditation/approval process were judged. Steps such as the Notice of Renewal, preparation of the Self-Study, and the site visit itself were considered highly useful by more than 90 percent of respondents. When asked who benefited from NAACLS' services (staff support, publications, consultations, etc. ), administrators thought administrators did, program directors thought administrators and program directors did, and medical advisors/medical directors thought that medical advisors/medical directors did. They all thought that students benefited a great deal. Overall, respondents were well satisfied with the objectivity and confidentiality exhibited in NAACLS' services. There were many comments and suggestions written on the returned surveys, including valuable constructive criticism. Many burning issues that are impacting programs such as declining funding, scarce clinical affiliates, the changing mix of personnel utilization in health care were mentioned. But it was rewarding to read of the apparent support for NAACLS and its services coming at a time when the higher education climate for health professions is so uncertain. Respondents gave careful thought to their comments, and the Board of Directors addressed these as well as the data at the May meeting. We'll keep you informed and, while waiting for the final information to be published, you may contact us if you have specific questions.
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